Relae
A Melbourne based property group that enables and facilitates medium to large scale projects within the commercial, retail and multi-residential sectors. Focused on the feasibility and delivery of projects utilising the experience of the key management team and building on the success of past projects completed. Relae is a brand that operates in a business to business environment and manages to stand out in what has been quite a conservative industry. Using a custom pantone warm red to create an identity that stands out and benefits from contemporary execution of stock choice and duplexing of business cards. Our role was to enable the brand and to create intrigue within the business to prospective clients whilst supporting the overall proposition of commitment and quality outcomes.
Project scope:
Strategy
Identity
Packaging
Publishing
Digital
Signage
Project collaborators:
Printing: Bambra Press
Photography: Peter Clarke